Coffee has its own sound?
March 8, 2010
Did you know that coffee has its own musical profile? According to Professor Charles Spence at the Oxford University Psychology Department, it is possible to match particular flavours to sounds of a specific pitch, tone and even instrument. The Professor’s experiments discovered that people tend to match rich, dark tastes and flavours, such as coffee, with low pitched, woodwind and brass instruments.
Using these recommendations, we’ve had a special piece of music composed, called VIA Alle Undici, which complements our new Starbucks VIATM Italian Roast. Why listen whilst you enjoy a nice, warm cup of Starbucks VIA™?
Click here to play VIA Alle Undici
4 Responses to “Coffee has its own sound?”
That is so cool, it sounds like coffee roasting and then the aromas floating through the air. I wonder if everything has a sound if so what would Lego sound like.
it sounds like the music that accompanies the safety instructions on board an airplane before you take off. what’s with the drums?
I’m with Naomi – you may also add a ‘Thank you for waiting, your call is important to us” lyric over the top.
If you’re going to do something like this then at least get a proper orchestra to record.
I Love It!!!!!!!!!1
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